---
title: 'Verified revenue | Plainrouter'
description: 'Revenue evidence that satisfies the qualification checks for a governed decision.'
last_updated: 2026-09-10
---

# Verified revenue

Verified revenue is revenue evidence that meets the qualification checks of the decision using it. A reported purchase amount alone is not sufficient.

## Is platform-reported revenue automatically verified?

No. Plainrouter's enforcement qualification requires server-observed provenance, a verification timestamp, and the applicable qualifying tuple, scope, and freshness checks. A label or amount does not bypass those checks.

## Can modeled revenue qualify?

No. Modeled data must not feed spend gates or kill switches. Keep an estimate distinct from qualifying revenue evidence.

## Does verified revenue predict future ad performance?

No. Qualification describes the evidence available to a control. It is not a prediction of future performance or proof that an advertising change succeeded.

## Related reading

- [All definitions](/definitions)
- [Signals](/product/signals)
- [Actions](/product/actions)
- [Implementation guides](/library)
- [API documentation](https://plainrouter.com/docs/api/conversions)