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Plainrouter uses flat monthly EUR pricing bands based on the previous calendar month’s observed platform ad spend, billed in arrears. Arrival counting is free on every plan: arrivals are not billed or capped, and there are no arrival overage charges. See the pricing page for the complete table.

What does the Free band include?

The Free band costs €0 for observed monthly ad spend below €300. Arrival counting is free, with 30 days of history on Free and 12 months on paid plans. See the current pricing table for each spend band. Your pricing table is pinned when your first paying invoice is reserved and stays pinned. Creating an account alone does not pin the pricing table.

How does history affect reports?

The plan’s history allowance is a maximum reporting window. Detailed event reads can be shorter because an explicit workspace retention setting or available source data limits them. A paid plan’s 12-month allowance does not guarantee that every event remains individually retrievable for 12 months. Open Workspace settings to compare Identity retention with Read window. The read window shows the effective reporting limit for the workspace; identity retention describes its separate identity-data policy. Check each report’s actual dates and freshness. Dashboard labels its retained arrival total with the applicable reporting window; do not treat it as an unlimited all-time count. History allowances do not override identity-data retention or deletion rules. See Signals troubleshooting.

What counts toward usage?

Your price follows your observed ad-spend band. Arrivals, launches, and API or MCP calls do not add usage charges. This billing rule does not remove authentication, rate limits, or feature-availability requirements. Observed platform ad spend is spend reported by connected ad-platform accounts. Missing spend or currency evidence is unavailable rather than assumed to be zero. One ad account’s observed spend is attributed to at most one workspace; connecting it to multiple destinations does not multiply that spend.

Does disconnecting an ad account remove its observed spend?

No. Stored spend observed before disconnection can still count toward that month’s workspace billing band. Reconnecting the same external account does not count the same account twice. Disconnection does not erase an already observed billing period. Where applicable, Dashboard shows Departed ad accounts for the Open month and Previous month, including whether the previous month is billed. Use the account names, dates, and month labels to understand the notice. The notice does not change the published spend bands or create an arrival charge.

How do I complete checkout?

When the dashboard shows Billing checkout required, the workspace has a reserved paid billing band that needs a subscription.
1

Open the workspace dashboard

Sign in as the team owner and select the intended workspace. Check the billing month and band shown in the notice.
2

Confirm your company or team name

Enter a non-blank Company or team name. Plainrouter saves this name for billing; it appears on invoices.
3

Continue to Stripe Checkout

Select Continue to checkout and complete the hosted checkout. Plainrouter returns you to the dashboard afterward.
4

Check the billing state

A workspace covered by an active subscription item no longer shows the checkout notice. If the team already has a subscription but this workspace is awaiting its next synchronization, the dashboard says that the workspace will join the team’s plan at the next synchronization.
Renaming the team also updates its existing Stripe customer details after the name is saved. If Stripe is temporarily unavailable, the saved team name is preserved.

Why can’t I start checkout?

  • If the dashboard asks a team owner to complete checkout, switch to the owner account.
  • A blank company or team name must be corrected before continuing.
  • A workspace with no reserved paid line does not receive this checkout action. Free, Contact, and manually handled billing lines are outside this self-serve paid-band flow.
  • If the team already has an active subscription, wait for the workspace synchronization shown in the dashboard instead of creating another subscription.
To measure purchases paid by your own customers, configure Stripe verified revenue separately.